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Welcome to Emma Clarke’s global soapbox – the antidote to modern living, encapsulated in a series of freewheeling rants.

If people find your voice annoying, you’re probably doing your job right

So today this story broke. It's a sneery tale of how 'consumer pressure' has forced a leading supermarket to ditch the voiceover at their automated tills...because people find her voice "irritating." Puh-lease. When you're hurriedly packing your shopping stressing over wayward bags, maximising your Clubcard points, your expired money-off vouchers…

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- By Emma 2 comments