Blog
Welcome to Emma Clarke’s global soapbox – the antidote to modern living, encapsulated in a series of freewheeling rants.


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why i love my computer
Now don’t get me wrong, there are times when I’d cheerfully chuck my PC in a skip, or at a passing computer helpline adviser but honestly, without my computer I couldn’t do my job.
scripts
over-written scripts
If there’s one thing that’s going to kill the success of a radio commercial it’s an over-written script. Many’s the time I get sent a fax with gazillions of words and the legend “30 seconds” at the top of the script. Now I know, and the producer knows, that there’s no way on God’s good earth that that’ll fit into thirty seconds.
voiceover
why i sound different in real life
In my everyday life, I don’t sound like a voiceover. At all. My natural voice is that of a Cheshire girl, born and bred. When clients hear my flat Manc vowels, they usually panic.
voiceover
emma’s very first blog
Well, this is it, the very first entry into my very first blog! How exciting. Now…to find the right tone, the right ‘voice’ that conveys who I am and what I do, yet also manages to find the subtle balance between smugness, that awful self-deprecation thing that people do and the appropriate level of professionalism to convince would-be customers that I’m reassuringly credible… Hmmm…
Some of Emma’s clients

“The perfect delivery. Every single time. Guaranteed. And always up for a brew and some cake.”

“Emma is the best. I have no hesitation in recommending her for any voice over – she can handle anything.”