Blog
Welcome to Emma Clarke’s global soapbox – the antidote to modern living, encapsulated in a series of freewheeling rants.
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Being Kevin’s carrot mum – voicing the Aldi Christmas campaign
It’s not every day you’re asked if you can sound like a panicky root vegetable. Well, I say that, but...
Coronavirus
“You have to sound serious. You have to alarm people.” Voicing for a public health emergency
The email I received from the client was stark. “In this commercial, you have to sound serious. You have to...
Received Pronunciation
Some Pathé News style ads, specially produced for the VE Day 75th anniversary
Delighted to have voiced these beautifully produced Pathé News style ads for Tesco Mobile with Bauer Media as part of...
Commercials
Over-written scripts: How to somehow make time seem slower
Voiceovers are Time Lords. We’re given scripts to read that have to fit into a fixed period of time –...
Direction
“I want to hear the sexy.” The joy of giving direction to a professional voiceover.
I love it when clients are passionate about what they do. I love it when clients give me...
Accents
A selection of Christmas characters
It’s beginning to look a lot like Christmas. In the world of the pro voiceover, it’s Christmas all year round...
Accents
Have a listen to my brand new showreel
It dawned on me last week that I haven’t done a new showreel for…well, let’s just say quite some time....
Commercials
Essential listening: The importance of accurate, responsible radio advertising
Nobody wants to hear rubbish on their radio, do they? Well, I don’t. And radio commercials need to uphold the...
Some of Emma’s clients
“The perfect delivery. Every single time. Guaranteed. And always up for a brew and some cake.”
“Emma is the best. I have no hesitation in recommending her for any voice over – she can handle anything.”