When you say numbers out loud…they become WORDS!
Some customers (who want corporate, non-broadcast, non-advertising, in-house jobs doing) want to pay voiceovers on a per word basis, with the usage license fee added on top. For some customers, for some projects, sometimes, this is sometimes appropriate.* I was in negotiation with one such customer over one such project when this happened.
Me: So…what about numbers? You count numbers as words, right?
Me: God, you’re not joking are you?
Customer: Nope. Numbers aren’t words are they?
Me: Well, they are when you say them out loud.
Customer: No they’re not.
Me: Yes they are.
Customer: They’re not words. They’re symbols.
Me: OK, let me set you a challenge. Try saying a symbol…OUT LOUD.
Customer: Now you’re being ridiculous.
So always count numbers as words, kids…because when you say them they become WORDS!! Magic, isn’t it?
Needless to say, I didn’t accept the gig.